The 2011 College Media Conference will be cohosted by the Council of Independent Colleges (CIC) and the American Association of State Colleges and Universities (AASCU). CIC and AASCU are two leading higher education organizations committed to serving the independent and state sectors of higher education, respectively.
Download the final program for the latest lineup of speakers and sessions.
About the Conference
The 25th anniversary of this annual conference promises to be a major event for campus public relations and communications officers as well as representatives of higher education media. Reporters and editors will participate in panel discussions and explain how colleges and universities can interact effectively with them as they report on higher education issues. In addition, college and university public relations professionals will share best practices and approaches to publicizing campus activities and pitching stories to the media. Networking with colleagues in communications, marketing, and media and public relations from around the country is one of the major benefits of the conference. Past participants of the conference have described the event as “by far the best opportunity for college media relations professionals to discuss what they do.” Another said, “I am amazed at the quantity and quality of the A-list media people who participated.”
25th Anniversary Special Events
The 25th anniversary of the conference will be celebrated in the nation’s capital with a special event at the National Press Club, a tour of the Newseum, and visits to The Chronicle of Higher Education, Inside Higher Ed, National Public Radio, and C-SPAN. Given the popularity of the “Meet the (Higher Ed) Press” concurrent sessions at the 2010 conference, these sessions will again be offered in 2011.
In addition, the preconference workshop on Wednesday, June 29, will focus on “Mastering the Maze of Social Media.”
Featured speakers at National Press Club Event, “The Future of Journalism in the Digital Age,” Wednesday, June 29, sponsored by the Chronicle of Higher Education:
| Vivian Schiller Chief Executive Officer National Public Radio |
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Jim Brady Former General Manager TBD.com and TBD TV |
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| Judy Phair President PhairAdvantage Communications |
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Moderator: Jeff Selingo Editor The Chronicle of Higher Education |
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Featured Speakers:
| Stephanie Banchero Education Reporter Wall Street Journal |
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Kay Jones Senior Editorial Producer CNN |
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| Sharon Begley Science Reporter Newsweek |
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Dennis Kelly Senior Assignment Editor USA Today |
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| Sara Clarke Education Editor U.S. News & World Report |
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Doug Lederman Editor Inside Higher Ed |
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| Richard Lee Colvin Editor, The Hechinger Report Director, Hechinger Institute |
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Josh Levin Senior Editor Slate |
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| Daniel deVise Reporter/Blogger, "Campus Inc." Washington Post |
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Antoinette Machiaverna Producer NBC's Today Show |
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| Will Doig Features Editor The Daily Beast |
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Amy Salit Producer NPR's Fresh Air with Terry Gross |
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| Gina Garcia Associate Producer CBS' The Early Show |
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Jeff Selingo Editor The Chronicle of Higher Education |
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| Robin Gradison Producer ABC's World News with Diane Sawyer |
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Brian Witte Bureau Chief, Annapolis (MD) Associated Press |
| Scott Jaschik Editor Inside Higher Ed |
Kate Zernike National Reporter New York Times |
Campus and Other Speakers:
| Ed Blaguszewski Executive Director of News and Media Relations University of Massachusetts Amherst |
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Jamie Kelly Director of Media Relations Cornell College |
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| Sean Carton Chief Creative Officer idfive |
Steve Smith Director of National News University of Nebraska- Lincoln |
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| Jeffery G. Hanna Executive Director of Communications and Public Affairs Washington and Lee University |
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Karla Wludyga Director of Public Relations and Communications and Special Assistant to the President Gannon University |
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| Marc C. Whitt Associate Vice President for Public Relations and Chief Communications Officer Eastern Kentucky University |
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